The amount of data grows exponentially, yet we do not have data. We lack product information and information usable for automated processing that can significantly reduce costs.
We would like to invite you to the E-commerce 4.0 conference, focusing on the modern tools for managing the product portfolio and communication with customers.
9:00 – 10:00
Jiří Fuchs, CTIT Association
10:00 – 10:15
- Obtaining and analyzing user opinions
Vladimír Vacula, CYRRUS ADVISORY, a.s.
10:15 – 10:50
- Better understanding of the customer through text analysis.
Petr Hamerník, Geneea Analytics s.r.o.
10:50 – 11:25
- Multi-language product information provided by machine translation
Petr Ondrášek, Lingea s.r.o.
11:25 – 12:00
Light lunch (provided by the organizer)
12:00 – 12:45
- What service and deployment implementations it is good to focus on
Petr Ždánský, PeckaDesign, s.r.o.
12:40 – 13:00
- The Future of Online Marketing E-commerce Projects
Jakub Rejnuš, PeckaDesign, s.r.o.
13:00 – 13:20
- Big Data in Automated Email Marketing Campaigns
Lukáš Balek, VIVmail.cz s.r.o.
13:20 – 13:40
- Panelová diskuze E-commerce 2030
- E-commerce 2030 panel discussion
Moderated by Martin Vokřál, CTIT Association
13:40 – 14:20
Coffee break + Networking
14:20 – 15:00
Jiří is the main initiator and chairman of the Technology Platform for Communication Tools and the Internet of Things. He graduated from the University of Economics in Prague. He is experienced in the field of scientific research projects and also participates at the Council for Commercialization at the Academy of Sciences in České Budějovice.
Since 2011, Vláďa has been working in the position of BI IT Architect. At GoodData he has led projects extending datamart’s functionality or improving performance of existing analytic’s features. Design new features based on product management requirements, cooperate with SCRUM development teams on delivering those features. He also has extensive experience in implementing BI solutions for customers.
Since 2018, Vláďa has been working at CYRRUS ADVISORY within the MTA team, developing software for gathering and analyzing user opinions of the selected product segment. Data is retrieved from various publicly accessible webpages containing views of both regular users and experts. The output is a generalized summary of the product, using machine learning methods and natural language processing.
As a student of Mathematics and Physics Faculty, Petr participated in the establishment NetBeans, a developer of the well-known Java development environment. Later he co-founded the Czech branch of ChemAxon and spent 10 years developing software for pharmaceutical companies. For the past four years, he has been working for Geneea, a technology startup.
Geneea Analytics is a software company dedicated to automatic analysis and robotic text creation. Geneea works with arbitrary text data, ranging from customer feedback (NPS), through customer support, emails and social networking posts to news articles.
Petr is executive director of Lingea, whose language tools can be found in Microsoft Office or Adobe and which improves the languages of Eastern Europe using neuron networks and machine learning.
Petr speaks French, English and Romanian and he is a graduate of Masaryk University, Faculty of Education and Faculty of Economics and Administration.
Marketingový ředitel společnosti PeckaDesign, předního tvůrce velkých e-commerce projektů. Jakub vám díky téměř 10letým zkušenostem v online marketingu na straně agentury nastíní, co má a nemá smysl a na co byste si měli dát pozor.
Lukáš is a marketing manager of VIVmail.cz s.r.o., company that provides advanced e-mail marketing. In his lecture “How to use Big Data for common and automated e-mailing campaigns” Lukáš will present practical ideas and practices. The lecture is intended for companies that want to grow and use their valuable data. Small tasting: geolocation or STO.
Martin helps to change ambitions of innovative companies to success stories. He comes up with creative solutions leveraging knowledge of advanced technologies, complex processes in marketing, product management and sales making sure there are mutual goals to achieve while developing business.
Martin graduated from the Faculty of Economics and Management at the University of Defense, the field of study – Law and International business. Thanks to his working experience from Microsoft, CCV Informační systémy, CYRRUS ADVISORY, or Asitis, Martin has a unique combination of knowledge from the field of marketing and business, IT expertise and people management skills.